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Find the attributes your supplier files leave empty.

Battery life, materials, compatibility, certifications. Central's agents find what is missing, prove each value and put it in the right field.

Your first 3 products are free.

KitchenAid Artisan stand mixer5KSM175 · 4.8 l bowl
verified record
Brand
KitchenAid
Supplier file
Bowl capacity
4.8 l
3 sources
Power
300 W
2 sources
Speeds
10
2 sources
Bowl material
Stainless steel
2 sources
Dishwasher-safe parts
Bowl, flat beater
1 source

5 attributes added from 4 sources. 1 claim held for review.

Where the time goes today, and what changes.

Today

  • Researching specs across manufacturer and retailer pages
  • Converting units into the format each channel wants
  • Deciding which of two conflicting values is right
  • Copying values from notes into the catalog
  • Guessing when no one has time to check

With Central

  • Agents research every product for you
  • Values arrive in the unit and format the field expects
  • Conflicts come with the evidence, for a quick decision
  • Values land in the right field automatically
  • Unproven claims are held, never guessed

How attribute discovery works.

  1. Connect your catalog

    Your shop, PIM or a spreadsheet, read as it is.

  2. See the gaps

    Central knows which attributes a complete record needs in each category.

  3. Agents fill them

    Every value is researched, checked against independent sources and scored.

  4. Review and publish

    Check what Central flagged. Everything else is ready for your shop and channels.

What you get.

Complete attributes

The fields buyers filter on and channels require, filled for every product.

A source for every value

Each value shows where it came from and how confident Central is.

A short review list

Only real conflicts and unproven claims reach your team.

  1. Proof

    Every new value shows its evidence.

    Open any attribute to see the pages that state it and whether they agree. If only one source makes a claim, it stays out of your listings until you decide.

    Manufacturer page
    Bowl: 4.8 l stainless steel
    10 speeds, 300 W
    Specialist retailer
    Capacity 4.8 litres
    Power 300 watts
    Independent review
    Tested with a 4.8 l bowl

    3 sources agree on bowl capacity

Questions about attribute discovery.

Something else on your mind? Talk to us.

Can my team approve values before they publish?

Yes. You decide what needs a review. Values that independent sources agree on can flow straight through, everything else waits for your team.

What happens when sources disagree with my data?

Your data stays as it is. Central shows the conflict and the evidence, and your team decides.

Do I need a PIM?

No. Central works with your shop or a spreadsheet, and it also works beside a PIM such as Akeneo.

Fill the gaps in your catalog.

Connect your shop and see your first products completed. Your first 3 products are free.

Running a large catalog? Talk to us.

  1. Connect your shopPaste its URL, or connect Shopify, WooCommerce or Akeneo. No mapping, no clean-up.
  2. Let the agents enrich itEvery product gathered, verified and completed, with content in every language.
  3. Publish everywhere you sellChannel-ready listings for your shop, Google Merchant Center and eBay.